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Journal of Accounting & Marketing


Open Access
 
 
 
ISSN: 2168-9601
 
 
 
HOME » JOURNALS » ACCOUNTING-MARKETING French Language  |  English
 
 
 
 

Upcoming Event

 

Upcoming Special Issues

Special issue entitled: "Securities Analysis and Financial Modeling" has been edited by
 
 

David G. McMillan
Professor
Accounting and Finance Division
University of Stirling
UK

 
Special issue entitled: "Corporate Governance and Disclosure" has been edited by
 
 

Khaled Aljifi
Associate Professor
College of Business & Economics
United Arab Emirates University
United Arab Emirates

 
Read More»
 

About the Journal

Accounting is the system, a company uses to measure its financial performance by nothing and classifying all the transactions like sales, purchases, assets, and liabilities in a manner that adheres to certain accepted standard formats. It helps to evaluate a Company’s past performance, present condition, and future prospects. Marketing is the process by which companies determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development.
 
The journal includes a wide range of fields in its discipline to create a platform for the authors to make their contribution towards the journal and the editorial office promises a peer review process for the submitted manuscripts for the quality of publishing.
 
Journal of Accounting & Marketing is an Open Access journal and aims to publish most complete and reliable source of information on the discoveries and current developments in the mode of original articles, review articles, case reports, short communications, etc. in all areas of the field and making them freely available through online without any restrictions or any other subscriptions to researchers worldwide.
 
The journal is using Editorial Manager System for quality in review process. Editorial Manager is an online manuscript submission, review and tracking systems. Review processing is performed by the editorial board members of Journal of Accounting & Marketing or outside experts; at least two independent reviewers approval followed by editor approval is required for acceptance of any citable manuscript. Authors may submit manuscripts and track their progress through the system, hopefully to publication. Reviewers can download manuscripts and submit their opinions to the editor. Editors can manage the whole submission/review/revise/publish process.

 

 

Recently published articles

The Effect of Fundamental Determinants on Voluntary Disclosure of Financial and Nonfinancial Information: The Case of Tehran Stock Exchange

Abdolreza Ghasempour and Mohd Atef bin MdYusof

 
The Effect of Country of Origin Image on Purchase Intention: A Case Study on Bahir Dar University Instructors

Aschalew Degoma and Elias Shetemam

 
Price Elasticity of Electricity Demand in Iran Based on Computable General Equilibrium Model

Nosratollah Abbaszadeh, Ali Bahmani and Mina Qavami

 
International Financial Reporting Standard (IFRS): Prospects and Challenges

Katta Ashok Kumar

 
The Growth of the Automobile Industry

Samarth Uchil and Rashad Yazdanifard

 
Why Indian E-Retailing Market is Still a Partly Success and a Partly Failure Story?

Debasis Ghosh

 
Corporate Social Responsibility towards Employees (Case of Kingfisher Airlines and Jet Airways)

Savita Shastri

 
The Impact of Positive Word-of-mouth on Store Brand Purchase Intention with Mediated Effect of Store Image and Perceived Risk towards SBs

Azim Zarei and Ahmad kazemi

 
Does Positive Word of Mouth Influence on Regular Customers when Buying Store Brand?

Ahmad Kazemi

 
A New Approach of Measuring Earnings Quality in Islamic Banks

Khaled Aljifri and Sunil Kumar Khandelwal

 
Electronic Commerce: Future Research

Mayada A Youssef

 
Do Small Capital Markets Recognize Differentiated Corporate Governance Structure? Evidence from the Indonesian IPOs

Tanweer Hasan, Muliaman Hadad and Shakil Quayes

 
Management Accounting Change in Developing Countries

Mayada A. Youssef

 
 
 
 
 
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